Sutyo First Light

Experience the light.

Tell it as you see it.

FIRST LIGHT invites a small group of thoughtful early users to experience Sutyo and share one honest, original Field Note on Reddit.

Selected participants can purchase one eligible pair of Sutyo eyewear for 70% of its standard list price. After receiving the product, experiencing it in daily life, and publishing an original Reddit post, participants will receive a refund equal to 20% of the standard list price.

No scripted praise. No required opinion.

Just use Sutyo, experience how it changes with the light, and share your honest perspective.

Reddit is the required platform. Participants are also welcome to share their experience on Instagram, TikTok, YouTube, X or Facebook in their own way.

APPLY FOR FIRST LIGHT

Applications are reviewed within 72 hours. If selected, your content scope and reward amount will be confirmed before you purchase.

HOW IT WORKS

Tell us about yourself, your Reddit activity, and how you would like to experience Sutyo.Applications are usually reviewed within 72 hours.

If selected, you will be contacted through an official Sutyo email address and receive a private, single-use FIRST LIGHT discount code.

The code allows you to purchase one eligible pair for 70% of its standard list price.

Receive your eyewear and use it in your daily life.

We recommend spending at least five to seven days with the product before sharing your experience.

Within 14 days of delivery, publish one original Reddit post featuring your genuine experience with Sutyo.

Your post should include original photos or video and clearly disclose your participation in FIRST LIGHT.

Sharing on Instagram, TikTok, YouTube, X or Facebook is welcome, but entirely optional.

Keep your post public for at least 72 hours, then submit the live link and your order information.

Once the content has been verified, Sutyo will issue a refund equal to 20% of the product’s standard list price to your original payment method.

This means that after completing the program, your final product cost will be equivalent to 50% of the standard list price, excluding taxes and shipping.

WHAT YOU WILL CREATE

One original Reddit post based on your real experience with Sutyo.Your post should:

Be published within 14 days of receiving the product.
Include at least two original photos or one original video.
Show the actual Sutyo product.
Describe a real setting or use case.
Include specific observations from your experience.
Clearly disclose the FIRST LIGHT purchase benefit.
Follow the rules of the chosen subreddit.
Remain publicly available for at least 60 days.

You are free to share what you liked, what surprised you and what you believe could be improved.

Sutyo does not require a positive review and does not approve or edit your personal opinion.

WHAT YOU RECEIVE

If selected:

Purchase one eligible pair for 70% of its standard list price.
Receive a further refund equal to 20% of the standard list price after completing the program.
Experience Sutyo as an early member of our user community.
Have the opportunity to share direct, independent feedback with the brand.

Participation is limited to one FIRST LIGHT benefit per person.

WHO WE ARE LOOKING FOR

FIRST LIGHT is designed for people who:

Are active, genuine Reddit users.
Regularly participate in relevant communities.
Have an interest in eyewear, design, personal style, EDC, urban life or consumer technology.
Are willing to purchase and genuinely use Sutyo.
Can create original content based on personal experience.
Can publish within 14 days of receiving the product.
Live in a market currently supported by Sutyo.

Follower count is not the priority. Thoughtful participation, authentic experience and a natural point of view matter more.

CONTENT DISCLOSURE

Because FIRST LIGHT includes a purchase benefit and a post-completion refund, your relationship with Sutyo should be clearly disclosed in your post.

You may use:

Disclosure: I purchased these through Sutyo’s FIRST LIGHT program at a reduced price and will receive an additional refund after completing the program. Sutyo did not ask for a positive review. The opinions here are my own.

The disclosure should appear near the beginning of the post and should not be hidden at the end, in your profile or in the comments.

IMPORTANT DETAILS

Reddit participation is required.
Sharing on other social platforms is optional.
Applications are subject to review and selection is not guaranteed.
Only selected applicants may use the FIRST LIGHT purchase invitation.
The purchase invitation is limited to one eligible pair per participant.
The content must be original and based on genuine product use.
Posts must follow the rules of the relevant platform and community.
Sutyo does not guarantee that a subreddit or platform will approve or retain a post.
Deleted, inaccessible, copied or non-compliant content will not qualify for the additional refund.
The additional refund is issued only after the submitted content has been verified.
Taxes and shipping charges are not included when calculating the FIRST LIGHT benefit.
Regular Sutyo shipping, return and warranty policies apply.
Returning the product will end participation in FIRST LIGHT and void any unissued program refund.
Sutyo will not reuse participant content without permission.